Why Digital Marketing is Essential for Your Practice
In today's digital age, having a strong online presence is essential for any medical practice looking to attract new patients and retain existing ones. This is where digital marketing comes in. Here are some of the key reasons why digital marketing is essential for...
The Importance of UX & UI Design for Your Dental Marketing Strategy and Website
In today's digital age, having a strong online presence is essential for any dental practice looking to attract new patients. However, simply having a website is not enough. To be effective, your website needs to have a user-friendly design that provides an optimal...
The Benefits of Google AdWords for Your Practice
If you run a medical practice, you know how difficult it can be to attract new patients. While traditional advertising methods like billboards and print ads can be effective, they can also be expensive and difficult to measure. This is where Google AdWords comes in....
The Importance of Local SEO for Your Business
If you own a local business, you know how important it is to attract customers from your immediate area. While traditional advertising methods like billboards and flyers can be effective, they are often expensive and difficult to measure. This is where Local SEO comes...
The Importance of SEO Software for Your Business
In today's digital age, having an online presence is crucial for any business. However, simply having a website is not enough to attract and retain customers. You need to optimize your website to ensure it ranks high on search engine results pages (SERPs). This is...
The Best Digital Marketing Tactics for Your Marketing Strategy
In our last article, we asked ‘What Is Digital Marketing Strategy?’ and took a deep dive into the essentials. At Smartweb Canada, we are all about clear and simple approaches to digital marketing. Digital marketing strategy is the identification of a company's desired...
What Is Digital Marketing Strategy?
In the internet era, marketing has expanded into a vast world of possible digital marketing strategies. But what exactly is a digital marketing strategy and what does it entail? Generally speaking, marketing is the process of pairing goods and services with...
What Are UX and UI?
User Experience Design (UX) and User Interface Design (UI) are two big buzzwords in the world of digital product design. These practices sound new, but they have been around for some time. The concepts are derived from other areas of design, namely physical product...
Why You Need Professional Google Ad Management
We all live in a consumer society, but many of us are unacquainted with the way advertising permeates our daily lives, particularly through the internet. While advertising might be ubiquitous, thanks to Google Adwords, it is also more relevant and targeted than ever. ...
Website Refactoring vs Redesign: What Is the Difference?
Here at Smartweb Canada, we specialize in website design and digital marketing for small businesses and dental practices. A great deal of our work focuses on website refactors and redesigns. The difference between the two is important but really easy to understand, so...