What Is Digital Marketing Strategy?
In the internet era, marketing has expanded into a vast world of possible digital marketing strategies. But what exactly is a digital marketing strategy and what does it entail? Generally speaking, marketing is the process of pairing goods and services with...
What Are UX and UI?
User Experience Design (UX) and User Interface Design (UI) are two big buzzwords in the world of digital product design. These practices sound new, but they have been around for some time. The concepts are derived from other areas of design, namely physical product...
Why You Need Professional Google Ad Management
We all live in a consumer society, but many of us are unacquainted with the way advertising permeates our daily lives, particularly through the internet. While advertising might be ubiquitous, thanks to Google Adwords, it is also more relevant and targeted than ever. ...
Website Refactoring vs Redesign: What Is the Difference?
Here at Smartweb Canada, we specialize in website design and digital marketing for small businesses and dental practices. A great deal of our work focuses on website refactors and redesigns. The difference between the two is important but really easy to understand, so...
6 Best Password Practices To Keep You Safe
You’ve heard it many times and have seen it suggested more: choose a strong password! But it is easier said than done, especially when you have so many different strong passwords to keep track of. It can certainly be tempting to select one simple password for...
Cybercrime 101: What is Cybersquatting?
Educating yourself about cybercrime is crucial in 2022. Technically, it has been crucial since we all started using the internet. Unfortunately, many folks with ‘password123’ as their go-to for all accounts still exist in droves. It’s okay if you’re one of them:...
How Digital Marketing Services Boost Your Business
At SmartWeb Canada, we help dentists and small businesses build their online presence. We do this by offering a comprehensive range of digital marketing services that are tailored to draw organic traffic to your corner of the web. The best way to attract your desired...
The Benefits of Hiring a Professional Dental Website Designer
If you’re a dentist looking for a dental website designer, you might be wondering why it’s important to select a web designer with experience in your field. After all, websites are generally built in the same way, so why should yours be any different from say, an...
Web Developer or Web Designer: Which Do You Need?
Here at SmartWeb Canada, we are web designers and web developers in Vancouver, B.C. There is a bit of confusion about the difference between the two. And that is understandable, as website building platforms like WordPress and Squarespace merge the two capabilities,...
Why You Need a Professional Web Design
Something’s off with your website and you can’t quite put your finger on it. All you know is that it isn’t a professional web design, not by a long shot. Your logo looks fuzzy. Everything feels…beige. Not the bougie minimalist kind, the bad kind. Your mom can’t figure...
