What Is Digital Marketing Strategy?

What Is Digital Marketing Strategy?

In the internet era, marketing has expanded into a vast world of possible digital marketing strategies. But what exactly is a digital marketing strategy and what does it entail?   Generally speaking, marketing is the process of pairing goods and services with...
What Are UX and UI?

What Are UX and UI?

User Experience Design (UX) and User Interface Design (UI) are two big buzzwords in the world of digital product design. These practices sound new, but they have been around for some time. The concepts are derived from other areas of design, namely physical product...

Why You Need Professional Google Ad Management

We all live in a consumer society, but many of us are unacquainted with the way advertising permeates our daily lives, particularly through the internet. While advertising might be ubiquitous, thanks to Google Adwords, it is also more relevant and targeted than ever. ...

6 Best Password Practices To Keep You Safe

You’ve heard it many times and have seen it suggested more: choose a strong password! But it is easier said than done, especially when you have so many different strong passwords to keep track of. It can certainly be tempting to select one simple password for...

Cybercrime 101: What is Cybersquatting?

Educating yourself about cybercrime is crucial in 2022. Technically, it has been crucial since we all started using the internet. Unfortunately, many folks with ‘password123’ as their go-to for all accounts still exist in droves. It’s okay if you’re one of them:...

Why You Need a Professional Web Design

Something’s off with your website and you can’t quite put your finger on it. All you know is that it isn’t a professional web design, not by a long shot. Your logo looks fuzzy. Everything feels…beige. Not the bougie minimalist kind, the bad kind. Your mom can’t figure...

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