UX & UI Design
User Experience and User Interface…these terms get thrown around a lot these days.
Why are they so important for your dental marketing strategy and website design?
WHY YOUR DENTAL PRACTICE NEEDS UI & UX DESIGN
Great UI & UX design ensures that your dental practice website doesn’t just look good, but functions as a seamless extension of your office.
This entire process instills faith and trust in your dental patients, confirming that they made the right choice for their health and smile by choosing you.
UI & UX Design intentionally and strategically considers the known issues that deter users from integrating with your dental website and brand.
Patients can book appointments with ease, interact effortlessly with your receptionist via chatbots, and browse your social media channels to get a feel for your office’s personality and character.
Considerations include, but aren’t limited to:
Site Loading Speed
Accessibility & Ergonomics
Relevant & Transparent Information
How Finances Are Discussed
Graphic Design: Aesthetic & Images
Colour Psychology
Site Feature Functionality
Navigation & Menu
Current Events & How They Impact Audience Perception
Brand Experience: The Personality & Tone of Your Content Copy
Pre-existing Patient Expectations of Dentistry
What Is Possible By Using Smart Web Canada Solutions?
3x
Website Traffic
2.5x
More Engagement
200%
New Patients